Start Marketing Online

If you are a small business owner trying to find out how to earn money online,
you are going to need something. Good Luck!

Do you believe me?


Do a search on Amazon.com for “Internet Marketing for Small Business”. You
will find six titles with one remotely close to being on target. Why did I look?
Frankly, I was embarrassed. As a sales trainer and professional speaker I have
been a student of selling for 20 years and until recently have not been able to
generate any revenue with my online efforts.

This book outlines the steps that I have researched, tried and tested over the
last 6years. I have subscribed to, purchased, interviewed and tested the ideas
that top Internet marketers, small business owners just like you, are using
today to earn more than a living online. I have taken those steps and mapped
out a process that will work for any small business.
They work for me, a small business owner, and they will work for you.
Why for the Small Business Owner?
Because the small business owner has finally wrestled control away from an IT
department, we are no longer waiting a month or two for simple changes to
show up on our websites. The creative geniuses don’t want us to muck up their
fancy interface and snazzy graphics.
Whoever is ultimately responsible for generating revenues from the website has
the control! If this is not the case in your small business, the time is now. Ask
yourself a simple question, “If your website were a salesperson, would you fire
it?”
When businesses really started getting involved with websites it was the
information technologists who ruled the roost. Technical gurus worried about
web servers, bandwidth, firewalls, feeds and speeds and expensive software
solutions to manage all the data and the hardware and software was the
mantra of the technical gurus. We need java server pages, and big databases
to take care of this flood, let’s build a robust technical solution that makes it
easy for us to manage. The “sales and marketing types’ were just happy to
have a site.
Companies reasoned that the robust technical infrastructure and a logical
presentation of all the information would give the smart and well-educated
buyers all they needed to make an informed decision.